What if you could really earn a penny for each of your thoughts? Well, many people are doing just that. In fact, they’re earning a lot more than just a penny – they’re earning enough to pay all of their monthly bills. How are they earning the extra cash each month? They are simply giving their honest opinions to online survey websites.
Finding someone who is getting rich from taking online surveys would be difficult, but thousands are earning extra income each month. They’ve discovered that companies from around the world will pay them for their opinion as a potential customer. Think of it as an online focus group.
Making money with online surveys is a matter of signing up, providing information about yourself and then waiting to be matched to surveys. The information you provide is used to connect you with companies that are targeting your demographic. Once you complete their survey, you will be compensated for your time and opinion.
Compensation can range from a $50 cash payment per completed survey to being entered into sweepstakes for thousands of dollars. Many companies also offer free trials of the product and gift cards from companies like Amazon.
Why are companies willing to pay you for this?
Companies want to know what their customers and potential customers think. Whether they have a new product or they just want to improve on a current product, your opinion is important to them.
Why? Well, starting a new business or product line is expensive. If the target demographic isn’t excited about the business or product, the companies want to know early on. Likewise, if the customers can point out flaws and drawbacks, the companies want to know as soon as possible.
It’s a lot less expensive for companies if they can identify roadblocks or product issues before bringing a product to market and making a big investment. For example, remember “New Coke”? That disaster cost Coca Cola a lot of brand equity and millions of dollars to fix because customers just weren’t interested.
Survey websites like Toluna and Cash Crate allow companies to reach out to relevant people who are willing to give their opinion without the trouble of hosting a focus group offline. Unbiased opinions from customers mean companies can develop better products.
Surveys essentially allow companies to gather public opinion, improve their products and increase sales. In return for your insight, they will offer you free products, cash, bonuses or some combination of the three. It’s beneficial for everyone involved.
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